Woof & Floof



Branding & identity

Name development

Brand guideline

Shopify Website


Social media assets

Customised icons & illustrations

Marketing & printed promotional material

Woof & Floof is an Australian e-commerce pet business that sell unique pet products to an affordable price. Woof & Floof was entering the online pet store market and came to Australian Graphic Design with a request for a new brand, website, copywriting, marketing material and more. They wanted a happy, bright and fun look for their new brand.